How to start a cleaning company? What are the steps and steps involved in setting up a cleaning or cleaning company? What are the regulations?
Setting up a cleaning or “cleanliness” company means working with individuals, companies, administrations or local authorities to maintain their premises: homes, offices, shops, factories and industrial buildings.
In 2017, the French cleaning market represented a turnover of around €12 billion and 30,000 companies, making it a fairly fragmented market.
Here’s what you need to know to start a cleaning company in the best conditions.
Starting a cleaning company: the market.
Stakeholders in the cleaning market can be divided into three main categories:
Small companies, which represent nearly 90% of the market players, offer cleaning for private individuals or professionals (shops, VSEs or SMEs). These companies are often fragile and under pressure from the “big” in the sector,
Medium-sized companies often specialize in the cleaning and maintenance of apartment buildings or offices. They can also offer end-of-site cleaning,
Large companies, although few in number, represent more than 70% of the market’s turnover, and specialise in the maintenance and cleaning of large professional premises, or in specific cleaning (industrial buildings and equipment, construction sites, hospitals, etc.).
Most cleaning companies are actually specialized in specific services:
-cleaning of private vehicles or professional fleets,
-cleaning of glass surfaces,
-cleaning of industrial machines,
-cleaning of industrial premises,
Setting up a cleaning company means operating in a market that has the following characteristics:
-the market is supported by the growth of the personal services sector, and by -the growing desire of companies to outsource cleaning,
-but the market is highly competitive, sometimes saturated,
-the pressure on prices and margins is increasing,
-the economic context has been difficult since 2008,
-the market is experiencing new trends:
-the use of ecological and environmentally friendly products,
-the rise in qualifications of market participants (professionalization), due to technological developments and specialization in niche markets,
-the development of quality procedures and certifications, necessary to access certain markets.
Create a cleaning company: choose your commercial positioning carefully.
In a difficult market, new entrants must define a clear strategy and positioning, for example:
specialization in a niche: cleaning of specific sites, or requiring special know-how, if the target clientele is individuals or very small businesses, it will be a matter of offering a sufficiently wide range of services to interest customers: babysitting, small DIY, maintenance of green spaces, breakdown services, etc. Individuals will appreciate a complementary offer of personal services: cleaning, ironing, delivery of shopping, childcare, etc.
Specialization or diversification, you have to choose your side when you create a cleaning company!
Regulation of cleaning activities.
Cleaning activities are not regulated. However, they are part of the craft industry (except vehicle washing, which is a commercial activity): the competent centre for formalities is the Chamber of Trades and Crafts. Consequently, it is necessary, in order to be able to settle, to carry out an internship to prepare for installation with the Chamber of Trades and Crafts.
It should be noted that no diploma is required to settle down.
To remember: setting up a cleaning company means setting up as a craftsman.
As a provider of personal services, the professional working with private individuals in “home maintenance and housework” will be able to offer his clients a tax reduction (or tax credit) of up to 50%. To do this, the service provider will have to make a simple online Personal Services declaration (click to access the online declaration service). Read more articles on all around cleaning company.